Xcad Network equips creators with DeFi-style tools to build an incentivized economy by turning audience engagement and creator content into tokenized assets. The Xcad network also hosts an exclusive NFT Marketplace for creators, allowing the creation of rare and limited edition NFTs with one click.

WHAT IS XCAD?

Xcad Network further monetizes existing content creators by letting them tokenize themselves and their own content.

Xcad runs its own NFT Marketplace built for content creators and their audiences, along with fiat gateways and more straightforward ways to store NFTs. Inside the marketplace are NFT moments-specific snippets from a creator’s videos that are captured and issued as NFTs. These NFT moments are offered in multiple tiers:

After that, users can access ownership by buying content creator packs that include these moments. Xcad positions this as a way to connect cryptocurrency with the real world, building on the broad reach of today’s influencers and more.

Xcad also includes an online education platform for aspiring creators, made up of a set of tools developed by Influencers with more than 50 million followers combined, and powered entirely by the XCAD token.

Xcad further supports advanced capabilities that allow influencers to reward dedicated viewers, enabling token earnings for engagement with content without changing the creators’ current workflow. Viewers can also speculate on where a creator might go next by trading that creator’s tokens through the Xcad DEX. Token tracking is available via Xcad's InfluencerMarketCap.com, which displays live data for all creator tokens. In practice, it’s comparable to CHZ fan tokens-tokenized exposure to influencers. As a creator grows, more creator tokens are burned, increasing scarcity and making fan-style tokens potentially more valuable based on supply and demand.

Milestones managed by Xcad community token holders let creators unlock vested tokens as they achieve performance targets.

GO-TO-MARKET STRATEGY

Initial Phase - The early stage focuses on bringing content creators into the Xcad program, using Xcad’s connections across the space. Part of this includes letting content creators mint their own NFTs, including NFT moments, which they can then sell to their audience.

In addition, customized artwork and badge-style NFTs will be offered through the Xcademy e-learning platform, where they can be purchased and linked to student profiles.

During this phase, Xcad will also run an aggressive crypto community-building effort.

Development Phase - Phase two is designed to bridge crypto and the real world at a larger scale. Xcad will begin tokenizing content creators directly on YouTube. A selected group of creators will encourage viewers to install a browser plugin. After installation, viewers begin earning rewards each time they watch the creator’s content-while they may not realize they are receiving cryptocurrency.

Growth Phase - Xcad will expand creator tokenization so that any creator can apply for the program. Xcad token holders will govern which creators can be tokenized and will set milestone targets for approved creators.

For the first time, viewers can speculate on a creator’s future by buying or selling creator tokens directly within the plugin, without the typical, complicated steps involved in acquiring crypto. Creator tokens will be trackable via InfluencerMarketCap.com.

Adoption - At this stage, the XCAD token will be required to access any services inside the Xcad Ecosystem.

A significant share of XCAD tokens will be held within creator liquidity pools, since viewers want larger rewards as they consume content. As creator tokenization reaches scale, not pursuing content tokenization could become a disadvantage for creators-because the reward system ties into watch-time metrics.

PRODUCT VIABILITY

Today, other firms are working on tokenizing online celebrities, but none have created a full ecosystem centered on tokenizing creators and their content in a way that benefits both fans and creators. Unlike many competing platforms, Xcad connects directly with existing social media and rewards users and creators for activities they already do daily-without forcing changes to their routines.

The XCAD token is designed to have multiple uses beyond buying creator tokens. In contrast to most tokenization projects, users can stake the asset with content creator tokens to earn a multiple on rewards, removing XCAD tokens from the market. It is also used for governance and powers the full Xcad platform.

Within the Xcad platform, the token is necessary to pay for all of its services, creating real demand rather than relying on speculation. In addition, the XCAD token powers the Xcad DEX, a decentralized exchange dedicated exclusively to content creator tokens, where users can see each creator token’s market capitalization and performance on InfluencerMarketCap.com.

Xcad is aimed at everyday, real-world use cases rather than only the crypto audience. It seeks to bridge real life and cryptocurrency. Users won’t have to navigate lots of friction, like generating long addresses or using complicated exchanges. Experience will be built for ease of use through a browser extension, letting people earn, stake, buy, and sell creator tokens directly from the browser-along with NFTs.